New Year, New Job

Take Advantage Of An Expanded Applicant Pool In January The holiday lights are coming down and the reality of another new year is beginning to set in. What better time to look for new staff? Whether you are looking to expand your staff or replacing an employee, January is a great time to begin your…

Issue #22 – Cost Centers VS Profit Centers

Issue #22 – Cost Centers Vs. Profit Centers As each medical practice begins a new year, a finger typically graces the corner of the manager or owner’s face (our Vice President, Ed Syring III, refers to it as a “contemplative temple”), deep in thought, perusing annual profit and loss statements. In rare cases, a doctor…

Yellow Telescope YellowTelecast Episode 7: The 7 Steps to Making the Sale

Join Jon and Ed as they review broadly 7 key steps to making a sale, and how it works in all arenas and business sectors – from retail sales, cosmetic surgery sales, and even for patients selecting insurance-based procedures, the 7 steps will help you grow your business. Broadcast from the St. Regis Monarch Beach…

YellowTelecast Episode 6: Change Business Momentum and Trajectory

Join Ed and Jon as they help you grow your business even after having monthly sales slides. Get your slipping medical practice or business on track – learn how to get your business on the path to “green and growing” instead of “brown on dying” by embracing these tips to creating positive trajectory and building…

Selling Yourself

Yes, Doctor, Even You Need To Sell Yourself As medical practice consultants we work with all different types of medical specialties across the country. From Plastic Surgery to Orthodontics and ENT to Ophthalmology, we work with offices to maximize their revenue and go from good to outstanding. Most of our proprietary selling and training techniques…

Issue #21 – Planning Your 2015 Planning Meeting

Issue #21 – Planning Your 2015 Planning Meeting For many attendees, the YellowTelescope Training Seminar is not only a rare opportunity to step away from the day-to-day minutiae of running a successful practice and learn new implementable skills to increase closing, improve leadership & management acumen, raise lead counts, and organize, but it is also…

Issue #20 – More Miles Per Gallon or a Bigger Tank?

Issue #20 – More Miles Per Gallon or a Bigger Tank? In Issue #19 of the YellowTelescope newsletter, we introduced a new addition to our practice-growth family – SEOversite.com. Today, we are elated to report that our new client volume has quadrupled expectations over the last 3 months, initially averaging a new client per day…

YellowTelecast Episode 5: Authentic Leadership

Recorded on Allison Island in Miami Beach, the 5th installment of the popular YellowTelescope podcast features tips for all business managers and owners in and out of the medical industry to ensure they lead teams authentically. Join Jon and Ed, the nation’s top medical practice consultants as they discuss fine scotch, business management, current events…

Issue #19 – The Web Team Conundrum and a HUGE ANNOUNCEMENT

Issue #19 – The Web Team Conundrum and a HUGE ANNOUNCEMENT We meet many of our clients at conventions after giving speeches. With regularity we are asked our opinion in hallways about different web teams. “Are they great web developers who build terrific sites?”, “Any thoughts on how to manage my web team or hold…

5 Common Hiring Mistakes Medical Practices Make

Focusing Solely on Experience – when selecting an ideal candidate to fill a practice manager, nursing, or patient salesperson role, many practices only interview candidates who have a lot of years of experience. Experience in some roles is a positive but often is given too much weight. Rather, a medical practice should focus first on…