Back in action after a robust respite from recording, join Jon and Ed as they celebrate the 20th episode of the YellowTelecast to cap off the best year yet for the company. Most growing practices, doctors, managers, and top sales people don’t always plan their goals very well, let alone how to actually achieve them. While previous…
17Sep
YellowTelescast Episode #16: The Summertime Spend-freeze Blues
Every summer, practices all over the country find themselves suddenly re-evaluating, and sometimes reactively cutting, their expenditures due to a seasonal slowdown in revenue, often erroneously eliminating “profit centers” instead of “cost centers”. Join Jon and Ed as they dissect this phenomenon and provide some advice on how to plan better, and make a…
22Oct
Issue #54 — Firing for Success
Occasionally we all find ourselves holding onto a losing bet because we are invested and hope things will get better. It can be tough to admit that an employee isn’t working out, but the alternative of allowing a toxic energy continue poisoning your practice is worse and possibly costing you dearly in good employees and patients….
14Jun
Issue #53 — 3 Tips for Starting Your Own Practice
Recently, we have spoken with several doctors contemplating practice ownership. Some are tenured physicians separating from hospital, university, or group practice employment. Others are finishing residency or fellowship and getting ready to put their name on their first door. If you are like those with whom we’ve spoken, the options are limitless, workload is daunting,…
03Apr
Issue #51 — Spring Forward
Although the weather reports seem to indicate otherwise, Spring is here. With a relatively brutal winter (hopefully) behind us, it is finally time to train our eyes on sunnier seasons. New beginnings, regrowth, renewal, and all other spring euphemisms aside, what better way to start fresh than by finally executing truly effective, interactive team meetings? Read…
05Jan
Issue #48 – The Truth Behind Medical Supply and Pharmaceutical Ordering
Happy New Year! If gifts, poor lead volume through the holidays, a vacation to the Caribbean, or that brand new Coolsculpting machine have you feeling financially depleted, this newsletter is written for you. Sure, we could give you tips on how to turn that new Coolsculpting machine into a money maker, balance your cost & profit centers,…
10Nov
YellowTelescope YellowTelecast Episode #19 – Cutting Costs Through Annual Planning
YellowTelescope’s YellowTelecast Best Practices for the Best Practices Podcast – Episode 19: Cutting Costs Through Annual Planning – Though many episodes have been recorded while on the road with clients or at conferences, this first-ever truly mobile “car cast” finds Jon and Ed on their way to the ASPS annual meeting, discussing cost cutting measures…
09Nov
Issue #46 — The Existential LLC: The Value of Culture in a Competitive Job Market
If you sense employees are accepting positions at your practice based largely on salary, it may be time to ask yourself the question “Why is my business here?”. Over the last generation we have seen ever-increasing focus on people defining who they are, their missions, their style. “Gee, I’m very glad to see that you’re…
01Aug
Issue #45 – Determine Your Values
Can you define what is permanent in your medical practice? We are asking about your practice’s, nay your team’s, core principles – those that dictate the actions taken and decisions made by every employee. What are the characteristics that are embodied by each employee and resonate throughout your office? If you are like a lot…
17May
Issue #43 – When to Use the “S” Word
The word “sales” carries a negative connotation for many people, particularly throughout the medical community. Contributing factors may include the inability to advertise legally decades ago and the lack of sales and marketing training available today throughout the medical arena. Movies like Glengarry Glen Ross may have won best picture, but do not help…