medical practice growth

Issue #56 – Ask and You Shall Receive: Ask for the Order (AFTO)

You’ve probably heard of the ABC rule, or “always be closing,” made famous in Glengarry Glen Ross, a Best Picture winner at the Academy Awards. Here at YellowTelescope, while we believe in a low-key, customer service based sale, we are firm believers in resolving each conversation with a closing question, or what we call “asking…

Issue #55 — 3 Ways to Maximize Your RealSelf Profile

In our current ratings and reviews culture more patients are turning to review sites when researching procedures and surgeons.  RealSelf, in many ways the “Yelp of Cosmetic Surgery”, achieves around 10 million unique monthly visitors.  Full disclosure, YellowTelescope is one of a small group of RealSelf preferred affiliates (check out our recent webinar). While we…

Issue #49 Plan Your Annual Planning Meeting

  Many of us are guilty of getting caught up in day to day minutiae and losing sight of the “big picture”.  Before you find yourself in the dead of summer flipping burgers at the grill wondering where half the year went, take the time to map out the rest of this year and refocus….

Issue #38 – You May NOT Grow In 2017

Issue #38 – You May NOT Grow In 2017 “The economy just hasn’t rebounded yet, but we are still growing organically by 20% each year.” We don’t think this statement makes much sense, yet we often hear similar sentiments from prospective clients. Believing that the economy is still bad or that your practice is growing…