Do’s and Don’ts During the Doctor Consultation

Issue #45 – Determine Your Values

Can you define what is permanent in your medical practice? We are asking about your practice’s, nay your team’s, core principles – those that dictate the actions taken and decisions made by every employee. What are the characteristics that are embodied by each employee and resonate throughout your office? If you are like a lot…

Issue #44 – How to be the Best

Alfred Cortot’s famous recordings of Chopin’s 24 Études, once considered the “definitive interpretation” in the 1930s, are now deemed so sloppy and careless that New York Times music critic Anthony Tommasini stated that Cortot “would probably not be admitted to Juilliard now.”  The standards currently set just to qualify for the Boston Marathon would have…

Issue #43 – When to Use the “S” Word

  The word “sales” carries a negative connotation for many people, particularly throughout the medical community. Contributing factors may include the inability to advertise legally decades ago and the lack of sales and marketing training available today throughout the medical arena. Movies like Glengarry Glen Ross may have won best picture, but do not help…

Issue #41- Help Your Patients Say “No”

Help Your Patients Say “No” Motivated by their concerns and the potential for a solution, new patients calling a doctor’s office to make an appointment for consultation have their eyes firmly transfixed on the prize, solely focused on the desired outcome.  Whether they are interested in a slimmer figure, the more youthful appearance of an…

Issue #39 – Mnemonics – Are you on it?

Mnemonics – Are you on it? Imagine, you walk into your kitchen and mosey to the fridge to see what you need to pick up at the grocery store but when you open the refrigerator door, fresh, floppy, slippery, slimy red herring pour out all over the kitchen floor until you’re ankle deep in fish, and…

Issue #34 -Through the Looking Glass – The Patient Perspective

Issue #34 – Through the Looking Glass – The Patient Perspective Practices nationwide ask us about how to increase patient conversion and satisfaction. Questions regarding scheduling ratios, developing patients for life who purchase multiple services, improving online reputation through superlative patient feedback, and driving patient referrals abound.  Alas, there is no magic bullet. There is,…

Issue #30 – Ed had 2 doctor appointments. Here’s what happened…

Issue #30 – Ed had 2 doctor appointments. Here’s what happened…  To celebrate our 30th issue of the YellowTelescope Newsletter, we asked our Vice President and Partner, Ed Syring III, to provide, through a first-person account of his most recent doctor appointments, the feedback he’d have for improving patient experience, in addition to what changes he’d make to…

Issue #25 – Check up from the neck up

Issue #25 – Check-Up From The Neck Up                 With grills still smoldering from Memorial Day barbecues and weekend bags pre-packed for the next mid-summer’s jaunt, many of us relish this bright and sunny time of year to recharge the batteries and sneak away from our hectic weekday responsibilities, until Labor…

Issue #24 – Lifestyle Lift Lessons

Issue #24 – Lifestyle Lift Lessons It’s been a great start to the year here at YellowTelescope headquarters in Miami. Beyond azure waters and 73 degree sunny days, every practice we work with through our long-term oversight program grew in February. Further, YellowTelescope partners, Jon Hoffenberg and Ed Syring III, were recipients of theEntrepreneur of…

Issue #26 – 5 Trends in Medical Practice Growth

Ladies and Gentlemen, Welcome back to the “Good ‘ol Days.” Let’s begin our discussion on trends with 3 important unemployment rates:  4.4% – May, 2007 10.0% – October, 2009 5.3% – June 2015 There are naysayers suggesting that many people have dropped out of the work force entirely, that in their particular area of the…