Issue #26- 5 Trends In Medical Practice Growth

Issue #26 – 5 Trends in Medical Practice Growth Ladies and Gentlemen, Welcome back to the “Good ‘ol Days.” Let’s begin our discussion on trends with 3 important unemployment rates: 4.4% – May, 2007 10.0% – October, 2009 5.3% – June 2015 There are naysayers suggesting that many people have dropped out of the work…

Issue #25 – Check up from the neck up

Issue #25 – Check-Up From The Neck Up                 With grills still smoldering from Memorial Day barbecues and weekend bags pre-packed for the next mid-summer’s jaunt, many of us relish this bright and sunny time of year to recharge the batteries and sneak away from our hectic weekday responsibilities, until Labor…

Issue #24 – Lifestyle Lift Lessons

Issue #24 – Lifestyle Lift Lessons It’s been a great start to the year here at YellowTelescope headquarters in Miami. Beyond azure waters and 73 degree sunny days, every practice we work with through our long-term oversight program grew in February. Further, YellowTelescope partners, Jon Hoffenberg and Ed Syring III, were recipients of theEntrepreneur of…

Issue #23 – How People Purchase

 Issue #23 – How People Purchase YellowTelescope has always focused on counterintuitive ideas to help your practice grow. Intuitive ideas, by nature, are implemented so growth comes from outside-the-box thinking and testing. In this issue we look at the way people purchase in general, using the example of your practice web page. Indeed, these concepts…

Issue #22 – Cost Centers VS Profit Centers

Issue #22 – Cost Centers Vs. Profit Centers As each medical practice begins a new year, a finger typically graces the corner of the manager or owner’s face (our Vice President, Ed Syring III, refers to it as a “contemplative temple”), deep in thought, perusing annual profit and loss statements. In rare cases, a doctor…

Issue #21 – Planning Your 2015 Planning Meeting

Issue #21 – Planning Your 2015 Planning Meeting For many attendees, the YellowTelescope Training Seminar is not only a rare opportunity to step away from the day-to-day minutiae of running a successful practice and learn new implementable skills to increase closing, improve leadership & management acumen, raise lead counts, and organize, but it is also…

Issue #20 – More Miles Per Gallon or a Bigger Tank?

Issue #20 – More Miles Per Gallon or a Bigger Tank? In Issue #19 of the YellowTelescope newsletter, we introduced a new addition to our practice-growth family – SEOversite.com. Today, we are elated to report that our new client volume has quadrupled expectations over the last 3 months, initially averaging a new client per day…

Issue #19 – The Web Team Conundrum and a HUGE ANNOUNCEMENT

Issue #19 – The Web Team Conundrum and a HUGE ANNOUNCEMENT We meet many of our clients at conventions after giving speeches. With regularity we are asked our opinion in hallways about different web teams. “Are they great web developers who build terrific sites?”, “Any thoughts on how to manage my web team or hold…

Issue #18 – Chips on the Table

Issue #18 – Chips on the Table Most doctors we speak with astutely ruminate that if they would only have more leads they could increase sales. No dispute here. In fact, it is not particularly challenging to get more leads – one just needs money. One could purchase more local magazine advertisements, finance tens of…

Issue #17 – The Power of Price Increase – Part 2

Issue #17 – The Power of Price Increase – Part 2 In our last issue, readers realized that price increases are both necessary and deserved, particularly as the economy has improved to a great extent over the last 7 years. The increases should be fairly small, but consistent, ideally every six months. Most practices wonder…